Reason #4 for Buying a New Car in 2012

4. Competitive Pricing

While new-car sales are on the rise, analysts say sticker prices should stay competitive over the ensuing months. Some predict it could become a buyers’ market at some dealerships.

Japanese brands, which saw sales plummet during the second half of 2011 because of parts shortages caused by last spring’s earthquake and tsunami, will likely look to aggressively bring back buyers this year. “Automakers based in Japan will likely increase incentives to boost lost market share after the production disruptions from the earthquake and tsunami in March,” says Jonathan Banks, senior analyst with the National Automobile Dealers Association Used Car Guide. The experts at Kelley Blue Book believe domestic automakers will likely counter with equally healthy rebates and incentives on all but their top-selling models to keep from losing ground gained at the expense of Honda, Nissan and Toyota.”

Information from, Author Jim Gorzelany


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